Marketing Specialist

US-IL-Lake Forest
ID
2017-3246
150 North Field Drive, Suite 190
Category
Marketing & Communications

Overview

BankDirect Capital Finance is a subsidiary of Texas Capital Bank located in Lake Forest, Illinois. For this new role on BankDirect Capital Finance’s Marketing team, we are looking for an outgoing, detail oriented, and creative person to support our branding efforts while also contributing to all aspects of marketing within a niche, B2B industry. The Marketing Specialist position is full time, reports to the Director of Marketing, and is based in our Lake Forest, Illinois headquarters. The company offers a positive work environment with a competitive salary and compensation package including an excellent benefit program (health, vision, dental, disability, 401K, and tuition reimbursement).

Responsibilities

  • Develop and maintain our corporate branding guidelines
  • Create and maintain cohesive branding across all marketing elements (corporate booth pieces, brochures, flyers, presentations, letterhead, Salesforce templates, etc.)
  • Facilitate corporate website updates and monitor our social media presence
  • Coordinate involvement at conferences, exhibitions, trade shows, and public events
  • Design and maintain our library of branded document templates
  • Assist in the design, planning, and execution of campaigns
  • Customizes presentations, contact sheets, and other collateral pieces upon request
  • Maintain inventory of marketing specific supplies
  • Prepares and distributes sales and marketing reports
  • Carry out marketing database projects
  • Offer new ideas for the betterment of the team and company
  • Cross train on other departmental functions
  • Complete other tasks as requested

Qualifications

  • A bachelor's degree in graphic design or equivalent
  • 0 to 5 years of related experience in marketing or a related field
  • Expert in Adobe Creative Suite (Photoshop, Adobe Illustrator, etc.) or equivalent
  • Advanced abilities in Microsoft Word, Excel, and PowerPoint
  • Familiarity with Salesforce is a plus
  • Knowledge of HTML, CSS, and JavaScript is a plus
  • Excellent communicator (in both written and verbal form)
  • Premium Finance, Insurance or Financial Services Industry knowledge is a plus
  • Must provide work samples

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